How Does FNC Choose Its Conference Destinations? A Strategic Look Behind the Scenes

ABY FNC Network
Aug 6
2 min read

When it comes to organizing international freight forwarding conferences, location is everything. At FNC Group, selecting where to host our next global event is not just about picking a city — it's about creating opportunities.

From Bangkok in June 2025 to our upcoming event in Panama, March 2026, every destination is chosen with purpose, strategy, and member success in mind.

Let’s take you behind the scenes of how FNC decides its conference locations, and why it matters for your business.

1. Accessibility & Connectivity

We choose cities that are easy to reach from major international hubs. Whether attendees are traveling from Asia, Europe, the Americas, or the Middle East, we ensure the city is well-connected by air and has smooth visa processes.

Why Bangkok?As Southeast Asia’s busiest logistics and trade gateway, Bangkok is directly connected to over 70 countries and has become a hotspot for regional freight forwarders.

Why Panama?Panama City is a global logistics center and home to the Panama Canal. Its central location makes it ideal for freight professionals across North, Central, and South America, as well as the Caribbean.

2. Strategic Regional Focus

Each conference location is chosen to strengthen FNC’s regional impact while continuing to foster global connections.

Bangkok allowed us to amplify engagement in Asia-Pacific, a high-growth region for trade and logistics.
Panama 2026 is designed to energize our member base in the Americas, unlocking more business potential across Latin America and beyond.

By rotating locations strategically, we ensure that every region gets the spotlight and opportunities to build stronger networks.

3. Infrastructure & Venue Quality

We only select cities with world-class conference facilities, reliable logistics infrastructure, and hotels that provide a premium yet comfortable experience.

Both our Bangkok (2025) and Panama (2026) conferences are hosted in JW Marriott hotels, ensuring convenience, comfort, and professionalism for every delegate.

4. Member Feedback & Demand

Your voice matters.

Each year, we listen closely to our members' suggestions — from preferred regions to timing and even venue style. We gather data from past attendees, identify member concentration areas, and use this feedback to shape future locations.

Our growing community in Latin America made Panama the perfect choice for 2026.

5. Business Potential & Trade Relevance

We look at where trade is happening, where new markets are growing, and where our members can gain new business.

Bangkok gave attendees direct access to the ASEAN market.
Panama provides access to booming trade routes in the Americas and serves as a meeting point for diverse freight professionals.